Features
Rank tracking and keywords
Rank tracking now relies on your Google Search Console data. The retired provider's results-page checks stay visible as history. Here is how to read each column.
Where the position comes from
| Source | Nature | Label |
|---|---|---|
| Google Search Console | Impression-weighted average position over the last 28 reported days | “GSC”: an average over the window, not a dated check |
| Historical checks | The latest dated results-page check by the market-data provider, retired on 26/09/2026 | Shown with its date, as historical data |
The line under the view's title says how many positions come from each source. Without Search Console connected and without a historical check, the position is “Not measured”.
Tracking a keyword
- A tracked keyword is unique per site, text, language, country and device.
- The number of tracked keywords depends on your plan (“Plan usage” panel).
- The header's country filter narrows the Search Console figures to the chosen country.
Reading the table
| Column | Reading |
|---|---|
| Position | Search Console average (“GSC”) or the latest dated historical check. |
| Change | Two ranked checks are needed; after a single reading: “Single reading: no change yet”. |
| Not ranked | A check exists but your site was not in it. |
| AI Overview | Whether a Google AI Overview appeared on a historical check; new readings are “Not measured”. |
| AI status | The AI engines citing or naming you on a tracked prompt carrying exactly the keyword's text. |
A keyword's action plan
“Action plan” opens the keyword's panel: current position (saying when it is a Search Console average), change, why the situation matters, the page to act on — with a warning if the ranking page differs from the target page —, the position to aim for, the steps and the history. The table exports to CSV.
Search Console history
- Clicks, impressions, CTR and average position over time, and your top queries.
- The KPIs and queries cover the last 28 reported days, compared with the previous 28; the 1m, 6m, 1y and all buttons only change the charts' range.
- Google publishes this data with a 2 to 3 day delay; the first sync brings back the daily history (up to 16 months of totals).
What is no longer measured
- Keyword research: volume, difficulty, CPC and intent for new keywords — the view shows “Not measured”.
- Gaps and clusters: they rest on the provider's checks; only historical checks stay shown.
- Keyword suggestions: NeoRank offers none; your Search Console queries are the best source of real ideas.
A method
- Connect Search Console and let the first sync fill the history.
- Spot queries with high impressions and low CTR, or in positions 8 to 20.
- Open the action plan: is the ranking page the right one?
- Improve the page (title, direct answer, internal links), then follow the change over the next weeks.